UK Betting Explained: What Brits Spend Their Money on


What is the best online sportsbook?

When it comes to picking the best online sportsbook, punters should take several things into account: does the betting site have its own app that supports mobile betting, what kind of promotions they offer, how secure and trustworthy they are and what kind of betting deals they have. According to that criteria, we have selected the following sportsbooks:

  • Ladbrokes
  • Bet365
  • Betfred
  • Paddy Power
  • William Hill

How long does it take to open an online betting account?

Opening an online betting account is a simple procedure that takes no more than 15 minutes and usually requires you to complete a registration form, make your first deposit and place your first wager.

How do I claim my sign-up bonus or free bet?

Most of the betting sites require making a deposit before you can claim one of the available new customer betting offers, free bets and other betting promotions. However, some sites don’t insist on the deposit, so all you need to do to claim your bonus is to register. 

Are betting sites legal?

Betting sites are completely legal in Great Britain. They are supervised by the Gambling Commission, which is a non-departmental public body set up to regulate all gambling laws in the UK.

How do I place a bet online?

Every betting site has a similar procedure when it comes to placing wagers – after you register and make a deposit, select the desired sport and market, tap the odds, enter your stakes and hit the “Place bet” button to confirm your bet. Keep in mind that understanding betting odds is crucial for placing a winning bet.